C-Rich’s “Do You, Without Them” tops as the Sunbury Press bestseller for September

C-Rich’s “Do You, Without Them” tops as the Sunbury Press bestseller for September

SUNBURY PRESS – Bestsellers for September 2019 (by Revenue)
Rank Prior Title Author Category
1 NEW Do You, Without Them Calvin Richardson Musical Memoir
2 NEW Rabbit Stew For Your Soul Bob Ford Cook Book
3 6 Holocaust’s Child Amy & William Blocher History
4 2 The Last Ride of the Iron Horse Dan Joseph Baseball
5 8 My War and Welcome to It Tom Copeland Military Memoir
6 7 Well-behaved Taverns Seldom Make History Diane McCormick History
7 14 The 1932 Yankees Ronald Septemberer Baseball
8 17 Conrad Weiser: Pennsylvania Peacemaker Arthur Graeff Biography
9 NEW The Journalist Oxana Lapchuk History
10 24 I Made a Short Film Now WTF Do I Do With It? Clarissa Jacobson Self-Help
11 4 Undoing Jane Doe Kristen Cunnane Abuse Memoir
12 26 The Most Hated Man in America Mark Pendergrast True Crime
13 9 Amelia Earhart: The Truth at Last, 2nd Ed. Mike Campbell History
14 19 Bandstandland Larry Lehmer History
15 23 Gettysburg Eddie Lawrence Knorr Baseball
16 Keeping the Lights on for Ike Rebecca Daniels History
17 11 Raising Monarchs Sue McGovern Nature
18 1780: Year of Revenge John L. Moore History
19 Scorched Earth: General Sullivan and the Senecas John L. Moore History
20 Embattled Freedom Jim Remsen History
21 Tigers By the River Wylie McLallen Sports History
22 25 Captain Hooter’s Connoisseurs Guide to Amsterdam Coffeeshops Captain Hooter Travel
23 12 Call Sign Dracula Joe Fair Military Memoir
24 21 Fifty Years in a Foxhole Charles Kniffen Military Memoir
25 Dreams of My Comrades Scott Zuckerman History
26 A Short Season Gronsky & Bohner Medical Memoir
27 Illegal Among Us Martine Kalaw Memoir
28 Tories, Terror, and Tea John L. Moore History
29 Settlers, Soldiers, and Scalps John L. Moore History
30 Forts, Forests, and Flintlocks John L. Moore History
JC Gatlin’s “H_NGM_N” tops Milford House Press bestsellers for September

JC Gatlin’s “H_NGM_N” tops Milford House Press bestsellers for September

MILFORD HOUSE PRESS – Bestsellers for September 2019 (by Revenue)
Rank Prior Title Author Category
1 H_NGM_N J C Gatlin Detective Thriller
2 25 Dead of Winter Sherry Knowlton Murder Mystery
3 11 Magic Diary Pat LaMarche Historical YA
4 1 Eden Waits Maryka Biaggio Historical
5 7 Tough Girl in the Jam Larry Loebell Sports Fiction
6 16 The Closer Alan Mindell Sports Fiction
7 Where Elephants Fought Bridget Smith Historical
8 10 Summer Squall Sarah Jones Women’s Fiction
9 2 The Road to Lattimer Virginia Rafferty Historical
10 Dead of Autumn Sherry Knowlton Murder Mystery
11 Traces of the Past Steve Laracy Detective Thriller
12 22 Winter of the Metal People Dennis Herrick Historical
13 19 Sentenced to Shakespeare Iris Dorbian YA Fiction
14 Dead of Summer Sherry Knowlton Murder Mystery
15 The Sea Is a Thief David Parmalee Historical
16 24 Dead of Spring Sherry Knowlton Murder Mystery
17 12 The Ghosts of Saratoga Ossont & Dampf Historical YA
18 14 Purpose of Evasion JA Walsh Espionage Thriller
19 17 The Broken Lance Jess Steven Hughes Historical
20 NEW Twister Town Scott Stevens Thriller
Koscienski & Pisano take the top spot at Hellbender Books / Verboten Books for September with “The Devil’s Judgment”

Koscienski & Pisano take the top spot at Hellbender Books / Verboten Books for September with “The Devil’s Judgment”

HELLBENDER BOOKS – Bestsellers for September 2019 (by Revenue)
Rank Prior Title Author Category
1 NEW The Devil’s Judgment Koscienski & Pisano Dark Epic Fantasy
2 NEW The Cup in the Shadows Volume 1 R Kane Maurer Epic Fantasy
3 1 The Ripper’s Hellbroth Michael Hawley Psychological Thriller
4 The Devil’s Influence Koscienski & Pisano Dark Epic Fantasy
5 Howl of a Thousand Winds Morris Workman Supernatural Thriller
Michele Livingston’s “Messages from Beyond” is the Ars Metaphysica bestseller for September

Michele Livingston’s “Messages from Beyond” is the Ars Metaphysica bestseller for September

ARS METAPHYSICA – Bestsellers for September 2019 (by Revenue)
Rank Prior Title Author Category
1 10 Messages from Beyond Michele Livingston Metaphysical
2 7 Living in the Afterlife Michele Livingston Metaphysical
3 2 Three Supreme Gifts Lisa Hromada Spirituality
4 The Complete Story of the Worldwide Invasion of the Orange Orbs Terry Ray Paranormal
5 6 Voice of the Red Dragonfly Jennifer Charlinski Metaphysical Fiction
Gerri Almand’s “The Reluctant RV Wife” is the Brown Posey Press bestseller for September

Gerri Almand’s “The Reluctant RV Wife” is the Brown Posey Press bestseller for September

BROWN POSEY PRESS – Bestsellers for September 2019 (by Revenue)
Rank Prior Title Author Category
1 1 The Reluctant RV Wife Gerri Almand Travel Memoir
2 2 The Indigo Scarf PJ Piccirillo Literary Fiction
3 Rainwalkers Matt Ritter Climate Fiction
4 NEW Catharine or the Bower Jane Austen & Leo Rockas Literary Fiction
5 A Moment in the Sun Tory Gates YA Adventure

Advertising and Promotions

There are so many options available to advertise and promote your books. Sunbury Press does a lot of this for you behind the scenes, but we are always open to creative ideas that help to sell more books.

Primarily, we promote your books to the book trade, meaning booksellers of all kinds–chains, independents, distributors, and non-book retailers (special sales). These marketing efforts are outside the scope of the author activities, but you should certainly be aware of them. We are constantly promoting our books within these channels through emails, participation in catalogs, and selling through various online stores.

Where can you help? So many authors want to run advertising campaigns on Amazon or on Google or other print or online advertising. Let’s take a look at some of the opportunities:

Amazon is the largest bookseller in the USA and also sells in a dozen or more other countries. Your book is set up to sell on Amazon, but how can it be further publicized on that platform? There are two primary ways:

  1. Kindle Promotions — We can set up several promotions on the Kindle platform for you. Within a six month period, we are permitted up to five days during which we can make your eBook FREE. While we have seen diminishing returns with this, it is one way to get some additional readers and, hopefully, reviews. We can also set up countdown deals that span about two weeks during which the price climbs from 99 cents to your regular price. Lastly, we can adjust your price at different levels for longer periods. For instance, if you wanted to run a month-long 99 cent special, we can certainly do that.
  2. Amazon Ads — There are several types of ads that can be set up on Amazon for your print books and eBooks. The most effective are those that promote your book when a user looks at a popular similar title that you have selected, aka “You may also like …” We can also set up ads based on keyword searches on the platform.

We will occasionally run ads and campaigns for our books without your direction. We always let you know about them in advance. However, if you have some ideas or are trying to coordinate a broader campaign, send your promotion proposal to promotions@sunburypress.com. Make the title of the email: Amazon promotion wanted for (book title) by (author name). Include in the body of your email the details of the campaign (comparable authors and books or the keywords you suggest) including the timeframe desired. Always give us at least two weeks to get it on the schedule.

Many have asked about BookBub campaigns. We have generally found these to be only modestly effective, and sometimes they are completely ineffective, so we have not been running them of late. But, if you have a desire to run such a campaign on BookBub or similar sites, let us know via the email mentioned previously. While we will not pay for the BookBub advertisement, we will support you by setting up the price requirements for the desired duration.

Google ads are another way to draw attention to your books, especially nonfiction books. Bear in mind, you will need to drive the clicks to a specific webpage on a specific website. If you choose your Sunbury Press product page, and the customer buys through us directly, you will receive a larger royalty. If you send them elsewhere, you are not earning as much per sale. However, if you directed Google ads to Amazon, you could affect your Amazon ranking. At this time, we do not sell ebooks through the Google platform. We are still evaluating the benefits of being exclusive with Amazon regarding eBooks.

From time to time, authors ask about advertising in certain magazines, newspapers, or websites. Our experience has been that print advertising is all but dead and very ineffective. There may be exceptions for very targeted audiences tightly related to your book(s). Sunbury Press does not participate in paid print advertising because it does not provide the necessary benefits the vast majority of the time. We will consider online ads on the right platforms if they could benefit numerous books or are absolutely the right place to promote your book. Even if we do not think it will be effective and decline the opportunity, this does not have to stop you from trying. Be careful, though. Dropping $10,000 on an advertisement for your book in the New York Times Book Review might look really cool that Sunday, but it is highly unlikely to turn your book into an instant bestseller.

Many ask about advertising on social media platforms. We believe social media is to be used to build your network of fans and is less effective at selling books directly to consumers. We recommend you use social media ads to collect followers on your author platform. We also promote on social media about our imprints, new releases, and bestsellers. We generally do not recommend nor do we pay for paid advertising on social media very often due to the lack of direct results. However, if you have ideas about your book and its target audience, we are always willing to listen and you are free to give it a try, yourself.

Lastly, know that we have large email lists of bookstores and customers. You are welcome to a complete list of our bookstore emails. We send to them regularly about our new releases and bestsellers, but there is nothing stopping you from following up — especially with bookstores in your region or places you plan to visit. It can be very helpful for you when setting up book signings.

Regarding our customer list, we do not share these emails, but do send to our existing customers periodically concerning books in which they might be interested. We are careful about this so as not to be labeled spammers!

Again, if you have an idea you would like to pursue and are requesting our help, please send your promotion proposal to promotions@sunburypress.com. Make the title of the email: Amazon promotion wanted for (book title) by (author name). Include in the body of your email the details of the campaign (comparable authors and books or the keywords you suggest) including the timeframe desired. Always give us at least two weeks to get it on the schedule.

 

William Marcum’s “The Foreman’s Boys” tops as the Sunbury Press bestseller for August

William Marcum’s “The Foreman’s Boys” tops as the Sunbury Press bestseller for August

SUNBURY PRESS – Bestsellers for August 2019 (by Revenue)
Rank Prior Title Author Category
1 8 The Foreman’s Boys William Marcum History
2 1 The Last Ride of the Iron Horse Dan Joseph Baseball
3 Dead Center Jason Altmire Politics
4 13 Undoing Jane Doe Kristen Cunnane Abuse Memoir
5 26 Chicken Bone Beach Cheryl Brooks History
6 25 Holocaust’s Child Amy & William Blocher History
7 15 Well-behaved Taverns Seldom Make History Diane McCormick History
8 NEW My War and Welcome to It Tom Copeland Military Memoir
9 9 Amelia Earhart: The Truth at Last, 2nd Ed. Mike Campbell History
10 3 Baseball Under the Palms Sam Zygner Baseball
11 16 Raising Monarchs Sue McGovern Nature
12 22 Call Sign Dracula Joe Fair Military Memoir
13 Jack the Ripper Suspect Dr. Francis Tumblety Michael Hawley History
14 12 The 1932 Yankees Ronald Auguster Baseball
15 7 American Citizen Ben E Myers Biography
16 5 What Springs of Rain Lindsey Lough Nature Photography
17 NEW Conrad Weiser: Pennsylvania Peacemaker Arthur Graeff Biography
18 Tulpehocken Trail Traces Steve Troutman History
19 2 Bandstandland Larry Lehmer History
20 There Is Something About Rough and Ready Knorr, Troutman, et al History
21 19 Fifty Years in a Foxhole Charles Kniffen Military Memoir
22 17 Freemasons at Gettysburg Sheldon Munn History
23 6 Gettysburg Eddie Lawrence Knorr Baseball
24 14 I Made a Short Film Now WTF Do I Do With It? Clarissa Jacobson Self-Help
25 Captain Hooter’s Connoisseurs Guide to Amsterdam Coffeeshops Captain Hooter Travel
26 The Most Hated Man in America Mark Pendergrast True Crime
27 29 Indian Villages and Place Names in Pennsylvania George Donehoo History
28 The Lost Island of Columbus Keith Pickering History
29 Keystone Corruption Continued Brad Bumsted Politics
30 30 The Marines’ Lost Squadron Mark Carlson History
Maryka Biaggio’s “Eden Waits” tops Milford House Press bestsellers for August

Maryka Biaggio’s “Eden Waits” tops Milford House Press bestsellers for August

MILFORD HOUSE PRESS – Bestsellers for August 2019 (by Revenue)
Rank Prior Title Author Category
1 NEW Eden Waits Maryka Biaggio Historical
2 NEW The Road to Lattimer Virginia Rafferty Historical
3 NEW Things Strangled J M West Detective Thriller
4 1 The B Team Alan Mindell Sports Fiction
5 The Sign of the Eagle Jess Steven Hughes Historical
6 NEW Ordinary Angels John Micek Detective Thriller
7 NEW Tough Girl in the Jam Larry Loebell Sports Fiction
8 The Wolf of Britannia Part I Jess Steven Hughes Historical
9 The Peacekeeper Jess Steven Hughes Historical
10 NEW Summer Squall Sarah Jones Women’s Fiction
11 6 Magic Diary Pat LaMarche Historical YA
12 4 The Ghosts of Saratoga Ossont & Dampf Historical YA
13 12 The Vatican’s Vault Barry Libin Detective Thriller
14 8 Purpose of Evasion JA Walsh Espionage Thriller
15 Shadows in the Shining City John Cressler Historical
16 The Closer Alan Mindell Sports Fiction
17 The Broken Lance Jess Steven Hughes Historical
18 Fortune’s Lament John Cressler Historical
19 17 Sentenced to Shakespeare Iris Dorbian YA Fiction
20 16 Emeralds of the Alhambra John Cressler Historical
21 The Wolf of Britannia Part II Jess Steven Hughes Historical
22 22 Winter of the Metal People Dennis Herrick Historical
23 15 Breck’s Quandary Mark Mitten Crime Thriller
24 Dead of Spring Sherry Knowlton Murder Mystery
25 18 Dead of Winter Sherry Knowlton Murder Mystery
Mike Hawley takes the top spot at Hellbender Books / Verboten Books for August with “The Ripper’s Hellbroth”

Mike Hawley takes the top spot at Hellbender Books / Verboten Books for August with “The Ripper’s Hellbroth”

HELLBENDER BOOKS – Bestsellers for August 2019 (by Revenue)
Rank Prior Title Author Category
1 The Ripper’s Hellbroth Michael Hawley Psychological Thriller
2 3 Keeper of the Crows Kyle Romines Horror
3 The Devil Tree Keith Rommel Supernatural Thriller
4 5 The Cursed Man Keith Rommel Psychological Thriller
5 2 The Lurking Man Keith Rommel Psychological Thriller
Jon Root’s “Heart-Sparking Perfomance” is the Ars Metaphysica bestseller for August

Jon Root’s “Heart-Sparking Perfomance” is the Ars Metaphysica bestseller for August

ARS METAPHYSICA – Bestsellers for August 2019 (by Revenue)
Rank Prior Title Author Category
1 NEW Heart-Sparking Perfomance Jon Root Self-Help
2 NEW Three Supreme Gifts Lisa Hromada Spirituality
3 NEW Love Is the Seed Lisa Hromada Spirituality
4 2 The ABCs of Narcissism Michelle Hoffer Self-Help
5 Soaring Minds Journal and Workbook Michelle Hoffer Self-Help
6 4 Voice of the Red Dragonfly Jennifer Charlinski Metaphysical Fiction
7 5 Living in the Afterlife Michele Livingston Metaphysical
8 The Dream Alchemist Anna-Karin Bjorklund Metaphysical
9 10 Der Lange Verborgene Freund JG Hohman Folk Magic
10 6 Messages from Beyond Michele Livingston Metaphysical